CRM and Selling
Description
This course is designed to provide students with the essential skills required to be a sales professional in a Business-to-Business (B2B) environment. The course will explore computer and communication technologies as they apply to business-to-business selling and will provide an introduction to the use of customer relationship management (CRM) and web selling. Students will develop their skills by creating a detailed step-by-step sale simulation of a product or service using a consultative approach and creating a win-win environment for both the prospect and the seller delivered via YouTube.
Note: Check with the institution regarding start/end dates, prices, and delivery method. These may vary according to program, section, and/or semester.
Related Programs
Overview

- Institution: Durham College
- Level: College
- Language: English
- Course Code: CPSA3281
- Delivery Method: Entièrement en ligne/à distance
Check with the institution regarding start/end dates, prices, and delivery method. These may vary according to program, section, and/or semester.