Strategic Policy & Planning

Strategic management is a field of inquiry that focuses on the organization as a whole and its interactions with its environment. Strategy and policy are the means by which the functional units are bound together to produce a synergistic effect that will influence outcomes for the organization. This course explores the four basic elements of strategic management: environmental scanning, strategy formulation, strategy implementation and evaluation, and control. This course will provide a bridge in the gap between theory and practice by applying concepts and techniques learned in earlier courses covering marketing, accounting, finance, management, production and information systems.

Note: Check with the institution regarding start/end dates, prices, and delivery method. These may vary according to program, section, and/or semester.