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Introductory Marketing

Description

This course covers the marketing of both products and services. Students will be introduced to the theoretical concepts through lectures and class discussions and have the opportunity to apply these concepts through case analysis and discussion.    
 
Note: This course can be taken individually or as a part of a certificate program.    
 
Note: Check with the institution regarding start/end dates, prices, and delivery method. These may vary according to program, section, and/or semester. 
 

Related Programs

Overview

University of Guelph logo
  • Institution: University of Guelph
  • Level: University
  • Language: English
  • Course Code: MCS1000
  • Delivery Method: Entièrement en ligne/à distance

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Disclaimer:
Check with the institution regarding start/end dates, prices, and delivery method. These may vary according to program, section, and/or semester.