Graphic Design for Marketers

You will learn how to apply the principles of graphic design along with an introduction to standard industry software for designers including PhotoShop, Illustrator, and InDesign to develop exciting, professional print ads, online ads, brochures, and other marketing materials. You will also gain hands-on experience with creating videos. Skills developed in this course are applied and augmented in other courses in the program, notably, Advertising, Brand Management, Direct, and Database Marketing, Website Design for Marketers, and Integrated Marketing Communications.

Note: Check with the institution regarding start/end dates, prices, and delivery method. These may vary according to program, section, and/or semester.