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Copywriting and Content Strat

Description

In this course, students are introduced to the art of creating marketing communications messages to achieve the marketing and campaign objectives. Students learn the basics of content strategy, creative thinking, and content development. Emphasis is placed on the creation of copy and content for all marketing communication types.  
 
Note: Check with the institution regarding start/end dates, prices, and delivery method. These may vary according to program, section, and/or semester. 
 

Overview

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  • Institution: Georgian College
  • Level: College
  • Language: English
  • Course Code: ADVE1003
  • Delivery Method: Entièrement en ligne/à distance

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Disclaimer:
Check with the institution regarding start/end dates, prices, and delivery method. These may vary according to program, section, and/or semester.